Welcome Ebba Lilliehöök – the newest addition to Roaring’s board

Ebba Lilliehöök is the new board member of Roaring, effective from 25th October 2023. Ebba, an experienced and competent leader in the investment world, will play a significant role in the company's future.

We are pleased to announce that Ebba Lilliehöök joins our board. Ebba brings extensive experience in financial strategy, acquisitions, and growth and will play a crucial role in the company's future strategic decisions. Ebba began her assignment on 25th October 2023 through Nordstjernan Growth.

"I would like to warmly welcome Ebba Lilliehöök as a new board member of Roaring. Ebba has a fantastic background and extensive experience that adds great value to Roaring on our journey forward. I am convinced that Ebba's financial expertise and experience with expansion and growth companies will help us set the right strategy going forward. Her work with partnerships and management will also be beneficial, especially as we evaluate the strengths of our product. We are really looking forward to having Ebba on the board!" says Johan Jensen, CEO of Roaring.

"It feels very exciting to be elected to Roaring's board. I am truly impressed by what Johan and the team are building and look forward to actively supporting the company, particularly in matters related to expansion and financial analysis. Roaring is a powerful company with a scalable product that provides significant customer value, laying a foundation for good growth opportunities ahead," says Ebba Lilliehöök.

Ebba holds a Master's degree from the Stockholm School of Economics with previous expansion- and acquisition-related positions within the Axel Johnson Group, Telia Ventures, and Klarna. At Telia Ventures, Ebba focused on identifying growth opportunities and new revenue streams, and at Klarna, she played a central role in acquisitions, investments, and partnerships.